VB Insight:Mobile marketing automation is the new new marketing tech that helps mobile publishers engage and monetize users in a very fine-grained, right down to the individual level. According to our recently-released mobile marketing automation report, it’s currently poised to double or triple in market penetration in 2015. How? Young nimble startups like Kahuna, Appboy, Leanplum, and […]
How Adobe is embedding its marketing cloud into thousands of mobile apps -- and soon more
Venture Beat - 28 Jan 2015 23:45
VB Insight:Mobile marketing automation is the new new marketing tech that helps mobile publishers engage and monetize users in a very fine-grained, right down to the individual level. According to our recently-released mobile marketing automation report, it’s currently poised to double or triple in market penetration in 2015. How? Young nimble startups like Kahuna, Appboy, Leanplum, and […]
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